What has been your experience with Facebook advertising? Would you recommend it for the cost?

Facebook advertising works but not for me.

My experience with it was that FB always wants to keep the people on their platform.

So no matter what I advertise (invitation to an event or a product or my blog) I always got a great number of likes, comments or shares but nothing more.

Only a few sign ups.

I started using FB ads because I thought I could scale my business.

You know, get more eyeballs which would get me more visitors, subscribers and customers.

But what I didn’t understand is these were total strangers (even though I targeted them according to FB recommendations).

They never heard of me before. They didn’t trust me.

Yes, I can buy traffic. But I can’t buy trust.

I have to earn trust.

One post at a time, one connection at a time, one helped person at a time.

So now I’m not wasting time and money on FB ads.

Instead, I’m helping people.

​Hope this helps you decide.